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You may be wondering about Google+ and if you should bother with it to help give your business some extra brand exposure. What is all the hype about anyway? Are your customers really on Google+? If you are active on Facebook, Twitter and LinkedIn isn't that enough? Like you, many business owners are curious if they should be focusing on Google+ in their marketing efforts or if it's just a passing phase. After reading this article, you'll find out more about what exactly Google+ is and why you should seriously consider being active on this social media network for your business. What is Google+? Google+ is a social networking platform that is owned and operated by Google. While you may think only LinkedIn, Twitter and Facebook are important, Google+ hosts an estimated 343 million active users. That's a number that shouldn't be ignored! Why is Google+ important to my business? Even if none of your potential customers are on Google+ right now, why would you ...

Virtual assistants like Amazon's Alexa are becoming more and more integrated into our daily lives. Recently, Google released their competitor to Amazon's product. Aptly named, Google Home, the Google Home Assistant can help you in surprising ways you might not have realized at first. Here are 15 features that might surprise you. 1. Use It as a Speaker It's common knowledge that it comes equipped with a Bluetooth speaker. However, it's not limited to just connecting to your phone and playing playlists. It can connect to many music streaming services, like Spotify and Pandora. Not only that but with an integrated chrome browser on any computer, you can easily connect your computer to it and use it as a desktop speaker. 2. Read the News from 1851 It has a database of news headlines going back all the way to 1851. All you have to do is ask for the news on any specific day. It will then read the headlines of that day and summarizes the news contained in that article....

Google Groups as a communication tool is plenty fun and useful, as is. But can you get a bit of a traffic boost as well? Sure. Sometimes not in the way you think... 1. Join Join Google Groups if you haven't already. Join discussions if you haven't in a while. It's going to be more difficult to apply theory to an experience you haven't had. The Google Groups experience is similar to participating in forums, but it's not exactly the same thing. And, as we say in Vegas, you can't win if you don't play. 2. Participate You're not going to make much happen by lurking. Say something smart. Get to know other people. Start a group of your own in an area that's needed and invite people you know. Not an expert? So what. Ask questions instead and expand your knowledge. If you don't want to become a guru, you can always find one to interview through Google Groups and then post it on your site as a traffic draw. And guru or not, the more your name ...

At any given time, we love using our mobile devices for numerous purposes. Not only it is convenient but also it is a quick way of doing any stuff on your fingertips. Now same goes for looking at pictures or watching a movie clip too. Even though, you enjoy watching it on your phone but then there is another option of looking at these streams on a bigger screen. There are many options that will help you in doing so, for example using Google Chromecast you can stream small screen content to the big screen that will help connect your device to the TV set. Given here are three such Android apps for video streaming to Chromecast and make things easier for you. Native App Chromecast app is available for free that will help you stream to Chromecast. Previously, this app was employed to setup Wi-Fi connectivity and giving a name to your device. The latest update on this app helps in streaming media to a big screen. The app is used as a mirror for device screen that will go on to the TV ...

Thankfully, technology has helped shape the media. The success of Android platforms utilized in countless smartphones and tablet PCs has contributed to the influential prowess of the media. If you want to check the latest news or RSS feeds in your Android Tablet, just make sure that you have the right news app that can give all the valuable information that you are looking for. If you have not yet discovered the kind of news app that fits your needs, here is a list of the 5 best news apps available in the Android market: 1. Pulse News Pulse news is one of the prettiest and most popular news reader apps for Android Tablet. You can scroll various news feeds and once you found what you want to browse, you can simply move from left to right to check the topics. It shows a wonderful display with pictures and text seen on the screen while you search for topics. It covers relevant topics such as politics, music, art, entertainment, fashion, science, and sports. What's great about Pu...

Google Docs are used today by a wide range of users - from students to businesses and many in between. Those who rely heavily on it for different reasons will find the following tips very useful. If you are one of them, read on! Auto-Correct Typos Just like Microsoft, Google Docs corrects typos that you make. In addition to the typical mistakes that every other speedy type-r makes, such as typing 'the' as 'the', there are person-specific mistakes too. You can tell Google Docs about the mistakes you make, and what to turn them into. This way you won't have to do it yourself every time. To do so, follow the steps below. 1. Select 'Tools' 2. Go to 'Preferences' 3. A dialog box will appear. Check the box next to 'Automatic Substitution'. 4. Then fill in the boxes under the 'Replace' and 'With' with the mistakes that you make and their substitutions. Share Google Docs There are people who don't use Google and th...

There are so many SEO tools out there and more keep being developed every day to improve how SEO is done and how rewarding it becomes in the end. The Reverse Image Search is one such tool that has been developed to add value to how things get done online. It is search engine technology that allows image files to be used as an input query for relevant results related to the image to be unveiled. In essence, you can find out everything about an image you are interested in including its sources and where else it is being used through this tool. Google search is one of the platforms that make use of the technology, but other search engines may also support it. Apart from search engines, the reverse image searching capacity is offered by different websites. To use the tool, you simply need to upload a picture or enter image URL on the image search page on the search tool to get the results around the image. If you are a marketer, then you know how important quality images are for any ...

A feature that keeps the Google logos interesting for the viewers is the way they keep changing their emblem for special occasions and days. This way they are not only paying a tribute to the famous personalities and events around the world but is also showing the world that they still have the power to make people sit up and take notice. Although Google frequently comes up with new emblems for the day, below mentioned are some music and dance logo designs that have rocked the world with its creativity and originality. 1. Les Paul's 96th birthday - 9 June 2011: To celebrate the 96th birthday of the late guitarist Les Paul, they created a playable guitar logo that can be strummed with the movement of the mouse. This emblem was so famous that Google had to keep it on for an extra day. Over 500 songs were composed and uploaded on YouTube only in one day. This interactive brand mark made headlines all over the world. 2. John Lennon's 70th birthday - 8 October 2010: This wa...

Ash: Bruce, you recently moved to Sydney, Australia, what do you think of the place? Bruce: Sydney is a beautiful city. I've never considered myself a city type, but I've enjoyed what it has to offer thus far. The Google office is really special. In addition to all the smart, fun people, the office has fantastic views of the city, harbor bridge, etc. I've shied away from the Vegemite and "grilled roo" served in our cafe, but am working up the courage to try both. Ash: What is your role at Google and how long have you been doing it? Bruce: I'm a Product Manager on Google's "Geo" team. The Geo team is responsible for Google Maps, Google Earth, and Google Places. My primary area of focus is supporting both users and developers involved in developing 3D buildings for Google Earth - an activity we refer to as geo-modeling. Ash: What does that involve on an average day? Bruce: As the point-person for 3D buildings, I respond to lots of questio...

Ash: Bruce, you recently moved to Sydney, Australia, what do you think of the place? Bruce: Sydney is a beautiful city. I've never considered myself a city type, but I've enjoyed what it has to offer thus far. The Google office is really special. In addition to all the smart, fun people, the office has fantastic views of the city, harbor bridge, etc. I've shied away from the Vegemite and "grilled roo" served in our cafe, but am working up the courage to try both. Ash: What is your role at Google and how long have you been doing it? Bruce: I'm a Product Manager on Google's "Geo" team. The Geo team is responsible for Google Maps, Google Earth, and Google Places. My primary area of focus is supporting both users and developers involved in developing 3D buildings for Google Earth - an activity we refer to as geo-modeling. Ash: What does that involve on an average day? Bruce: As the point-person for 3D buildings, I respond to lots of questio...

1. They cannot replace all the lights in your house LED Light bulbs give off directional light. They are poor replacements for bulbs used for lighting large areas - usually called general lighting. They're better for replacing spot and flood lights used in track lighting, accent lighting, recessed lighting and outdoor security. 2. They give off blue light Most people think that LED bulbs give off a bluish tint, described as a sci-fi creepy sort of light. This is sometimes true so watch out what color you are buying. The great thing about LED light bulbs is that they now come in different shades of white from warm to cold - but these will range from seller to seller. The best way to tell the color of a light is to look for the rating in Kelvins (K), also known as the color temperature and find a guide that shows the colors of different temperatures. Searching for "color temperature" in Google should give you many results. 3. They do not take heat well Heat will dr...

How can I get my squidoo lens ranked in Google? Oooh this is an easy one. I'm an expert at this so listen up! Before you can rank high, you need to know what you are going to rank for offcourse. You'll need to do market demand research and you can use keyword research tools for the purpose. Just Google "wordtracker free keyword tool" and you'll find the best free keyword tool at the moment. You'll be able to see what the demand is for a specific keyword per day. You are going to optimize your lens for that keyword! How can I make money on squidoo? Sign up for an affiliate program and promote other companies' products through your affiliate link! You can make up to 75% commissions by referring just one sale! The most important thing to rank well in Google is good content and incoming LINKS! Here's the 7 step blueprint for Google Lens Domination: 1. Title and Tags Your lens has to be seo friendly....